Wednesday, 13 June 2012

Tuesday, 12 June 2012

Catch-up acquisition keeps going

U.K. digital agency Lakestar Media, goes to McCann. Showing that McCann can't even train people to do SEO  http://bit.ly/KqzprE

Shout marketing has a competitor

 Facebook’s new Sponsored Stories boosted performance showing ads with a social context do work. http://bit.ly/KqyFm9

Wednesday, 6 June 2012

Tools for managing brands and participating in conversations

They will get better with company specific semantic based add-ons http://on.wsj.com/KfXxX2

What is a PR degree worth?

In general, the value of a university education is falling at a time when costs are rising, creating a student debt bubble "which is analogous to the housing bubble". http://bit.ly/L2YSU9

Dear PR industry - you have lost control

80% of interactions with content take place on sites other than the content owner’s website. http://bit.ly/M7aPqg